ACE INSURANCE GROUP

BRIEF

When ACE Insurance Group expanded their product line, they required a new visual identity system to help illustrate the different services they provide.

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SOLUTION

With a new set of icons, and the use of an already substantial colour pallette, the new identity system was applied to an intranet and Microsoft Office templates, as well as the hero piece – the product brochure.


With a unique tab system – and making full use of the icons and colourways – brokers had an easy and effective tool to help support and understand the new business model.

© Braan Creative 2018